5 Apps I Can’t Live Without
Technology is advancing so fast these days, flooding us with ridiculous amounts of data, that it’s now become our goal to cut through the noise. It’s imperative that we organise …
I Won My First Gold Bookmarks Award
The Interactive Advertising Bureau (IAB) held their prestigious Bookmarks Awards on the 16th of March 2017. Although I couldn’t be there in person, I got the good news via Twitter …
Native Advertising has a Branding Problem
A huge debate about native advertising has been raging in the media and tech industries for some time. What is native advertising anyway? Well it’s advertising that integrates high-quality (ad) …
3 Phrases in Digital Most People Don’t Really Understand
The digital marketing realm is full of buzzwords. We often use them without thinking — or perhaps we cram them into our sentences to appear up-to-scratch on the latest developments. …
Great Ideas Don’t Always Look Good
This may be a bold statement, but I don’t think that great, creative ideas have ever depended extensively on syntax, the structure of language. Yes, the structure used to communicate …